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Home » Services » Web Design & Development » SEO

SEO

Search Engine Optimization (SEO) is the behind-the-scene steps that help your website organically work its way to the top of popular search engines. While it is impossible to guarantee a high-level ranking for everyone, proper SEO techniques will absolutely help your potential customers find your website.

SEO Techniques

Browser Title Bar

Each browser displays your website’s page title in the title bar; this is a key area used by search engines to clarify content on your pages. We make this title area dynamically change depending on which page of your site the user is visiting.

SEO browser title bar

Image/Text Replacement

Search engines have no idea what is inside an image, and this includes your company’s logo. Search engines scan through the code and text within a web page; it knows an image is there, but not necessarily the text it contains.

Another issue arises when web developers decide to use special fonts for headlines and navigation elements. Immense Networks takes extra steps to ensure search engines know what’s going on in your images so your site is fully indexed and searchable.

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